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Resourceful Designer: Strategies for running a graphic design business

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Resourceful Designer: Strategies for running a graphic design business
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Now displaying: August, 2016
Aug 26, 2016
A Don't Do List For Your Graphic Design Business - RD043

Regain valuable time by creating a Don't Do List.

Every day we spend needless time on tasks, routines and distractions just because they've become habits. We also spend valuable time doing things just to please others. Even if it doesn't benefit us at all. If you take back some of that wasted time you'd be amazed at how much more efficient your business can be. That's where a Don't Do list comes in.

Let me ask you a question.

Imagine this fictional scenario; you are a busy graphic designer with multiple client projects on the go. You win a great proposal and are  awarded a new 40-hour project to complete within a tight deadline. Unfortunately, due to personal issues, you are only able to devote 4 hours per day to your business for the foreseeable future. What would you eliminate from your daily tasks and routines to make your life easier? What would you include on your Don't Do List?

Create a Don't Do List

By creating a Don't Do List for your graphic design business you are able to hold yourself accountable and take back some of your wasted time and put it to better use. In this episode of the Resourceful Designer podcast, I share 10 items that are on my own Don't Do List. Your list may look different and that's OK. Please share in the comments below what you would include on your Don't Do List.

My Don't Do List

For more details on each item in my list please listen to the podcast.

  1. Don't schedule client meetings in the morning.
  2. Don't look at email until I've done at least an hour of work in the morning.
  3. Don't treat emails from people I don't know as if they're urgent.
  4. Don't answer the phone or reply to text messages in the morning.
  5. Don't check my social media in the morning.
  6. Don't listen to music with words which could interfere with my creativity.
  7. Don't eat a sugary breakfast in the morning.
  8. Don't turn on the TV in the morning before work. (I'm bad at this one)
  9. Don't start my morning without already knowing what I'll be working on.
  10. Don't leave my email or social media programs open all day.
    Turn off Email and social media notifications.
    Set my mobile phone's do not disturb to end later in the morning.

What's on your Don't Do List?

Is there anything you would include on your Don't Do List that I don't have on mine? Let me know by leaving a comment for this episode.

Questions of the Week

Submit your question to be featured in a future episode of the podcast by visiting the feedback page.

This week’s question comes from Norman

I have a question about dealing with clients that refuse to pay, or extremely drag there feet. I Recently had a client who asked for a 3 page list of changes to her website, I believed there would be no issues as I had no issues with this client not paying in the past, however this list turned out to be an 11+ hr job which was the biggest bill I ever sent her. She received the invoice and said she mailed my check, So after hearing that, and in good faith based on our relationship thus far, I committed a cardinal web design sin, I uploaded the site changes BEFORE I actually received the check.

To make a long story short, the check never arrived, 1 week later, when asked about it she told me to meet her at her studio to pick up a new check and she would cancel the missing one. I showed up but she was nowere to be found, when I finally heard from her she gave me some lame excuse that she was in a meeting running late. So I sent her a digital invoice via PayPal that she could pay. She never replied so I sent her this message:

"Considering you told me that you would be able to meet me at 2 I expect the invoice to be paid by 2 or you can meet me somewhere closer in town with a check, either way if payment is not received by 2:30 today I will unfortunately have no choice but to take down the updates made to the site until payment has been received. Thank you for understanding"

She immediately wrote back a very long message filled with excuses and finger pointing, also saying that she would pay the invoice within a few minutes. 2:30 comes around and still no payment, I wait another hour to give her the benefit of the doubt, until at 3:30. When I still did not receive payment I removed the updates. It is now the following day and still no payment.

Did I do that right thing by following up and taking down the updates until I received payment or should I have given her more time or approached it differently?

To find out what I told Norman you’ll have to listen to the podcast.

Resource of the week is DepositPhotos

DepositPhotos is a great stock photography site that now offers reverse image search. No more struggles finding words to describe the right stock image; now you can show DepositPhotos what you want. Upload your photo to reverse image search, and get lots of similar high-res images to choose from.

You can either upload a picture from your computer or copy/paste the URL of a photo you saw online into the search bar. Reverse image search uses image recognition to analyse all components of the photo and provide similar image options in just a few seconds.

If this is something that interests you please check out DepositPhotos

Subscribe to the podcast

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Contact me

Send me feedback

Follow me on Twitter and Facebook

I want to help you.

Running a graphic design or web design business all by yourself isn't easy. If there are any struggles you face running your design business please reach out to me. I'll do my best to help you by addressing your issues in a future blog post or podcast episode here at Resourceful Designer. You can reach me at feedback@resourcefuldesigner.com

Aug 12, 2016

If you don't want to do it, just say no.

As human beings, it's in our nature to want to please others. So when a client comes to us with a new graphic design project we have a desire to take it on even if it's not in our best interest. As a graphic designer, you have to determine if the project affects you in any negative way. If it does, just say no to it.

In this episode of Resourceful Designer, I discuss the various reason, implications, and outcomes when you say no to graphic design work. Pless play on the podcast player to listen to the episode.

No is a complete sentence.

Why do we insist on coming up with excuses or feel the need to apologise when we say no? Saying no in itself is a complete sentence. There's no need to follow it with any form of reasoning to justify it.

"I'm too busy", "there isn't enough time", "I'm already committed to something else". These are some of the excuses we use when we say no. Why do we insist on justifying ourselves?

How do you say no?

It's harder to say no to existing clients for fear of losing them. However, if you've built a good relationship with your client like I discussed in episode 20, you have nothing to fear. In fact, your client will probably be the one afraid of losing you as their designer.

So saying no to an existing client is as simple as saying "thanks for thinking of me but I'm going to have to pass on this job". If they question you, be honest as to why. They'll appreciate you more for it.

When it comes to new clients, especially those that give you a bad vibe, simply say "Thank you for considering me but I won't be able to take on your project" and leave it at that. It's a polite way to just say no without any other explanation is required.

Say no to compromises.

At some point in your graphic design career, someone will ask you for discounts or possibly free work. In some cases, you'll agree but in most, you'll just say no.

  • Say no to discounted rates
  • Say no to haggling over prices
  • Say no to promised publicity for your business
  • Say no to promises of future work.

Just like a fancy restaurant won't serve you a $28 steak for half price just because you asked for it, or because you promise to recommend them to your friends. You shouldn't offer discounted prices for any promises from clients.

Family and Friends

I go into more detail in the podcast about family and friends, but keep in mind that just because you are close or related doesn't mean you can't say no to them as well.

Charities and Non-Profits

I share some tips and tricks for dealing with charities and non-profits you'll want to listen to but the main point to remember is most of these groups do have the budget to pay for your work. So don't feel bad when you say no to working for them for free.

Do you have any instances when you said no to a client?

I would love to hear your stories. Please leave a comment for this episode.

Questions of the Week

Submit your question to be featured in a future episode of the podcast by visiting the feedback page.

This week’s question comes from Deana

My question is about clients you don't want to work for. Lets say you know a client is difficult to work with, and they have come to you with a job request. How do you NOT take on that work? Do you tell them you are too busy? Refer them elsewhere?

This entire episode was devoted to answering questions like this one from Deana. Please listen to hear what I had to say.

Resource of the week Pencil and Paper

I know. A bit lame. But I'm always amazed by how many people don't use these simple instruments in their business. There's nothing like the feel of pencil on paper to get the creative juices flowing. Whether you are doodling, drawing out ideas, jotting down notes and reminders there are no easier tools to use.

Subscribe to the podcast

Subscribe on iTunes
Subscribe on Stitcher
Subscribe on Android
Subscribe on Google Play Music

Contact me

Send me feedback

Follow me on Twitter and Facebook

I want to help you.

Running a graphic design or web design business all by yourself isn't easy. If there are any struggles you face running your design business please reach out to me. I'll do my best to help you by addressing your issues in a future blog post or podcast episode here at Resourceful Designer. You can reach me at feedback@resourcefuldesigner.com

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