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Resourceful Designer: Strategies for running a graphic design business

Offering resources to help streamline your home based graphic design and web design business so you can get back to what you do best… Designing!
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Resourceful Designer: Strategies for running a graphic design business
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Now displaying: Page 1
May 4, 2017

Have you heard the concept of Good, Quick, Cheap?

I first heard the concept of Good, Quick, Cheap on The Real Brian Show podcast. I was so fascinated with the concept that I decided to explore how it affects the graphic design industry. In this episode of the Resourceful Designer podcast, I expand on the concept and talk about Good Design, Quick Design and Cheap Design.

To get the full story you'll need to listen to the podcast but here's a breakdown of what I discuss in the episode.

The dream client

Wouldn't it be nice if our clients had unlimited budgets, gave us all the time in the world to work on their projects, and allowed us to design it any way we wanted?

We can dream, can't we?

The truth of the matter is, there are very few clients that have both the budget and the time we would like to have on a project. If you manage to find one of these elusive clients, latch on to them for dear life and don’t do anything to compromise that relationship.

The realistic client

More realistically clients want you to design something good, quick and cheap. But therein lies a problem. You see, good, quick and cheap are all possible but only two at a time.

Pick two

The concept behind Good, Quick, Cheap is that not all three are available at the same time. Your client can only choose two of them.

  • If they want a Good and Cheap Design, they won't get it quickly.
  • If they want a Cheap and Quick Design, it won't be any good.
  • If they want a Good and Quick design it won't be cheap.

It all comes down to perception, need and value. Your client needs to decide which one they can do without, Good, Quick or Cheap.

Be sure to listen to the podcast episode for the full story.

Have you ever thought of the Good, Quick, Cheap concept before?

Let me know by leaving a comment for this episode.

Questions of the Week

Submit your question to be featured in a future episode of the podcast by visiting the feedback page.

This week’s question comes from Michael

Do you turn down work that does not align with your personal values and morals? If so, how do you "let them down gently"

To find out what I told Michael you’ll have to listen to the podcast.

Resource of the week iThemes Sync

It's important to update WordPress, both for the security of your site and to take advantage of the latest features and improvements. But updates to WordPress core and any plugins or themes installed on your sites can happen pretty frequently. If you're managing multiple WordPress sites, keeping them all updated can take up a lot of your valuable time.

iThemes Sync is an easy way to manage updates for all your WordPress sites from one place. Instead of logging in to each site individually, you have one place to view and install available updates, making WordPress maintenance easy.

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I want to help you.

Running a graphic design or web design business all by yourself isn't easy. If there are any struggles you face running your design business please reach out to me. I'll do my best to help you by addressing your issues in a future blog post or podcast episode here at Resourceful Designer. You can reach me at feedback@resourcefuldesigner.com

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